The How-To Guide for iAds

American Express Zync iAd


Here is an iAd made for American Express by @MIRnewyork and Ogilvy & Mather. Another first for the platform by MIR, music downloads are included in the Apple iAd from artists like passion pit, antlers, and andrew bird. Photography was done by the Ed James.

This American Express Zync iAd really highlights the power of the platform. Unlike text ads the iAd platform can extract emotion and hit more senses. This iAd does that and it’s really quite slick. Targetted iAds should ask for the sale which tv ads can’t and this one does that but it also makes you forget that you even clicked on an ad. That technique alone will make users park their eyeballs even longer with your brand.

View theĀ American Express Zync iAd:

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